EA’s long standing plan to transition from selling game products to selling game services is apparently coming to a head in a fairly surprising way. In what seemed like fairly innocuous news at the time, EA’s Peter Moore has recently anounced the company was pondering a persistent profile for its sports games that would save players from having to create a new one for every new title. As it turns out, that online identity may just be one component of a subscription service that EA is looking to roll out across its sport titles.
The service would offer “full downloadable versions of participating titles before they come out in stores” and allow players “to transfer paid content from your current participating titles to future title versions.” It would also offer exclusive DLC, in-game items and discounts, but the prospect of getting games early alone would probably drive people to the service in droves.