Amazon has an Android App Store. They also have a brand new section of their site, AmazonWireless, where they sell, amongst other things, Android phones.
Realizing just how well those things fit together, Amazon is running their first cross-promotion between the two. From this morning until 11:59 pm on May 1st, any Android handsets purchased through AmazonWireless will come with a giftcard good for $25 bucks on Amazon’s Android Appstore. Think about all you could buy with $25! That’s like a million copies of Fruit Ninja! Or, you know, 25. But still. Not a bad deal, considering that Amazon’s prices on most Android handsets are amongst the cheapest out there.