CoTweet Mobile Apps
Global interactive marketing provider ExactTarget launched new mobile apps for its CoTweet social media management platform today, extending its enterprise Twitter and Facebook management capabilities to Android, Blackberry and Windows.
Unveiled at South by Southwest Interactive, the new applications offer full access to the power of CoTweet by ExactTarget, providing enterprise capabilities to engage, track and analyze social media conversations and harness conversation histories, sentiment tagging, claim and assignment features and integration with leading CRM systems.
“Social media provides a mission-critical link between brands and consumers,” said Tim Kopp, ExactTarget chief marketing officer. “The new CoTweet mobile applications provide marketers the solution they need to manage and engage in social conversations from anywhere at any time.”
CoTweet also unveiled its enhanced iPhone app today, featuring new capabilities for engaging and managing conversations with consumers on Facebook, and debuted plans for an iPad app launch in April.
The company also announced today that it has expanded its global support operations for CoTweet, providing CoTweet Enterprise clients access to 60 social media support experts 24 hours a day, seven days a week across 12 time zones.
“In the world of social media, every second counts,” said Jesse Engle, CoTweet cofounder and chief executive officer. “Our goal is to help customers stay connected to the conversations that matter regardless of where they are or what time of day it is – and to provide the best support services possible as these companies take their social media strategies global.”
CoTweet Enterprise customers can download the new mobile applications at: Blackberry App World, Apple AppStore, Android Market and the Windows Marketplace for Mobile.
