An initiative to transform the user experience in hotspots is underway in the Wi-Fi Alliance. Service providers and device manufacturers in the organization have formalized a set of industry market requirements that will lay the foundation for a new Wi-Fi CERTIFIED testing program that addresses authentication and provision of service for public Wi-Fi networks.
"Ensuring end users can easily access hotspot networks from various providers is a win for subscribers, service providers and device makers alike," said Kelly Davis-Felner, marketing director of the Wi-Fi Alliance. "We envision an automated, cellular-like experience for Wi-Fi users around the world in security-protected service provider hotspots."